The Benefits of Outdoor Signage

The Benefits of Outdoor Signage

Outdoor signage is an important avenue for small businesses to promote themselves in a big way. When an outdoor sign is correctly placed geographically, it can serve at a catalyst for sales and income. It is important that you as a small sign making business offers a number of outdoor sign options to meet the needs of your clientele.

Consider these 5 outdoor sign options:

Mobile advertising

Perhaps the newest player in the game of outdoor signage, mobile advertising isn’t letting being the newbie slow it down. In mobile advertising a business purchases the space on the sides or back of a mobile advertising truck, allowing their business to reach a scattered audience. The idea has caught on quickly, since it allows small business to reach densely populated areas with their goods and services. Some mobile advertising trucks divide up space on each side of the truck, allowing for more than one company to advertise on a single side. Mobile advertising trucks often drive through high-traffic areas, attend crowded events, and park in congested areas, making sure the advertisement reaches as many eyes as possible.

Sandwich boards

Sandwich boards work well in down-town areas where local municipalities allow them to be placed outside shops and on the side walk in front of small businesses. They are used to draw traffic into the store by highlighting specials and other attention grabbing details at the business. These signs work well for indoor businesses, because they can be pulled inside the shop at the end of each work day. We offer the ‘signacade’ as an example.

LED Signs

LED signs are a popular solution for businesses with a little more to spend in the budget department who are looking to advertise during the day and in the evening, with the possibility of looping messages. These signs are bright and animated, and definitely add a pop to the wall of any small business.


Vinyl banners are one of the most popular types of signs for small businesses because they are budget friendly, easy to use, and effective. Banner come in all shapes and sizes, and can be hung outside on awnings, from the side of buildings, inside windows and on doors. They are extremely versatile and practical for small businesses looking to increase their advertising sign usage. See our category of posts on banners.


These large, traditionally road-side signs are the ‘Mother’ of all signage. They are big, they are in your face, and they are effective. Set them by the side of major roads, highways, and multi-storey buildings where they will be seen from a distance. Technology has advanced for billboard signage, making the latest digital model images brighter and crisper.


Sign Facets is a national signage manufacturer who specialise in custom made signs catering for the corporate industry. Sign Facets is a story about people in the sign industry who take pride in what they do as well as what they have achieved. Signage and branding is a passion of the owners who have been in the industry for 15 years who everyday instil that passion into the staff we employ to create what we call the “magic”.

Sign Facets offers a number of services which will improve the promotion of your business by: increasing brand awareness, increasing company sales, helping clients identify your business clearly and to differentiate it from other companies, advertising your products and services to inform new and potential clients of your existence, and building your business 24 hours a day thus increasing awareness. Our goal is to be your signage company of choice where our good old fashion values still apply: quality, service and value. Sign Facets will work with you from concept/design/manufacture and finish off with the installation.

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